Private Label

Private Label Clothing Manufacturer for Custom Apparel & Activewear

Private Label Clothing Manufacturer for Growing Apparel Brands

Build your clothing brand without building your own factory.

Axis Sportswear provides end-to-end private label apparel manufacturing for sportswear, activewear, fitness clothing, streetwear, casualwear and custom team apparel.

From your first product concept to a finished garment carrying your brand, we manage the manufacturing process through fabric sourcing, pattern development, sampling, cut and sew, custom printing, embroidery, dyeing, washing, labels, packaging and bulk production.

Whether you are launching your first collection or expanding an established clothing line, our team works from your tech pack, sketches, reference samples or product ideas to develop garments around your specifications.

Custom Development | Private Labels | Custom Packaging | Low MOQ | Bulk Production | Worldwide Shipping

 Get a Free Quote

8In-house methods
50 pcsLow MOQ per style
7–10 daysSample turnaround
40+Countries shipped

Every printing technique we run in-house

All eight methods below are produced at our own facility. Nothing is subcontracted, which is why we can hold color consistency across repeat orders and turn samples in 7–10 days.

Private label clothing manufacturer for custom branded apparel

WHAT IS PRIVATE LABEL CLOTHING?

Private label clothing means your apparel is manufactured by a third-party clothing manufacturer but sold under your own brand name and identity.

Instead of investing in your own factory, machinery and production team, you work with a manufacturing partner to develop and produce your collection.

Your brand controls the important product decisions, including:

  • Garment design
  • Fabric
  • GSM
  • Colors
  • Fit
  • Measurements
  • Labels
  • Branding
  • Printing
  • Embroidery
  • Packaging
  • Size range
  • Product specifications

The manufacturer handles the technical development and production required to turn those specifications into finished apparel.

At Axis Sportswear, we support brands from product development through finished production, rather than simply supplying blank garments. Our current manufacturing workflow includes pattern making, cutting, sewing, printing, embroidery, dyeing and fabric washing.

PRIVATE LABEL VS WHITE LABEL

Private Label vs. White Label Clothing

These terms are often used interchangeably, but there is an important difference.

Private Label

A private-label garment is developed around your brand’s specifications.

You can customize:

Fit → Fabric → GSM → Colors → Construction → Branding → Packaging

This gives you greater control over the final product.

White Label

White-label apparel is generally based on an existing manufacturer product that can be branded and resold under your company name.

Which model do you need?

Need your own product specifications?
→ Private Label

Need an existing style with your branding?
→ White Label

At Axis, we can work from a fully developed tech pack or an early-stage product idea, depending on your requirements. Our cut-and-sew service supports custom patterns and product development rather than limiting brands to generic blanks.

Private label clothing manufacturer for custom branded apparel
Full service private label apparel manufacturing facility

COMPLETE PRIVATE LABEL SERVICES

Everything Your Brand Needs Under One Manufacturing Workflow

Your private-label program should not require five different suppliers for five different parts of the product.

Axis Sportswear brings key apparel manufacturing processes together through one coordinated workflow.

Product Development

Turn sketches, references or tech packs into production-ready garments.

Fabric Sourcing

Select fabrics according to GSM, composition, stretch, performance, hand feel and end use.

Pattern Development

Create and refine patterns according to your required measurements and fit.

Cut & Sew

Manufacture the garment from fabric rather than simply decorating a pre-made blank.

Dyeing

Develop custom garment or fabric colors according to your specifications.

Fabric & Garment Washing

Create soft, vintage, washed, enzyme, silicone and other finishing effects where suitable.

Printing

Add logos, graphics and artwork using the appropriate printing technology.

Embroidery

Apply embroidered branding to suitable garments and accessories.

Private Labels

Add your own neck labels, size labels, care labels and branding details.

Custom Packaging

Develop branded packaging and product presentation according to your requirements.

Quality Control

Inspect garments before final packing and dispatch.

Worldwide Shipping

Coordinate finished production for delivery to international customers.

Axis currently describes its manufacturing operation as covering pattern making, cutting, sewing, printing, embroidery, dyeing and fabric washing in-house.

YOUR BRAND. YOUR PRODUCT. YOUR SPECIFICATIONS.

Build Products That Actually Belong to Your Brand

A private-label product should feel like your product, not a generic garment with a logo attached.

We can develop the details that make your collection distinctive:

Custom Fit

Define your own: Body length, Chest width, Sleeve length, Shoulder width, Rise, Inseam, Leg opening,  Waist measurement, Grading

Custom Fabric

Choose from performance and lifestyle fabrics based on your requirements: Cotton, Polyester, Nylon,Spandex / Elastane, Interlock, Jersey, Fleece, French terry, Piqué, Mesh, Performance fabrics, Custom blends

Custom GSM

Specify the fabric weight according to the intended product.

For example:

Lightweight performance wear → lighter technical fabrics

Premium T-shirts → medium/heavyweight cotton

Heavyweight streetwear → heavyweight jersey/fleece

Custom Colors

Develop your collection around:

  • Pantone references
  • Brand colors
  • Physical color samples
  • Custom dyeing
  • Printed artwork
Private label apparel product development with tech pack and fabric samples
Custom woven labels and hang tags for private label clothing

PRIVATE LABEL BRANDING OPTIONS

Make Every Garment Look Like Your Brand

Private labeling goes far beyond replacing the manufacturer’s neck label.

Custom Woven Labels

Ideal for premium branding and structured garments.

Possible placements include: Neck, Side seam, Hem,Waistband, Pocket

Printed / Heat-Transfer Labels

Useful for lightweight garments where a soft, minimal branding solution is preferred.

Size Labels

Add your own size system:

XS • S • M • L • XL • XXL

or your brand-specific sizing.

Care Labels

Include: Fabric composition, Washing instructions, Country of origin, Brand information, Required compliance information

Hang Tags

Add your:

  • Logo
  • Brand story
  • Product information
  • Barcode
  • SKU
  • Website
  • Social media
  • Pricing information

Branded Packaging

Depending on the project, packaging can include:

  • Custom poly bags
  • Size stickers
  • Barcode labels
  • Tissue
  • Retail packaging
  • Product inserts

This expands the private-label experience from the garment itself to the customer’s unboxing experience.

PRIVATE LABEL PRODUCT DEVELOPMENT

From Your Idea to a Production-Ready Garment

You don’t need to arrive with a perfect tech pack.

Bulk production

This is particularly valuable for startup brands that have a product concept but need technical assistance turning it into a manufacturable garment.

Axis’s current cut-and-sew process specifically supports development from a hand-drawn sketch or finished tech pack, followed by pattern development and physical sampling before bulk production.

Custom garment pattern development for private label apparel
Private label clothing manufacturing for startup brands

OUR PRIVATE LABEL MANUFACTURING PROCESS

From your tech pack, sketch, or product idea to the finished branded garment, we manage the complete process—fabric sourcing, pattern development, sampling, private labeling, bulk production, quality control, packaging, and worldwide shipping.

01 — Share Your Requirements
Send your tech pack, sketches, reference samples, logo, artwork, fabric requirements and target quantity.

02 — Product Review
We review your specifications and confirm the construction, materials, branding and production requirements.

03 — Fabric & Trim Selection
We source suitable fabrics, trims, labels and accessories according to your product specifications.

04 — Pattern Development
Our team develops the pattern and measurements according to your required fit and sizing.

05 — Sample Development
We produce a physical sample for you to review and evaluate before bulk production.

06 — Revision & Approval
Your feedback is incorporated and the final sample is approved for production.

07 — Private Label Branding
We add your custom labels, hang tags, branding, printing, embroidery and packaging requirements.

08 — Bulk Production
Once approved, your garments move into bulk manufacturing according to the finalized specifications.

09 — Quality Control
Finished products are inspected for measurements, construction, fabric, branding and overall quality.

10 — Packing & Shipping
Your finished garments are packed according to your requirements and prepared for international shipment.

Specialty Finishes

Beyond the core methods, we run a set of effect finishes for brands that need a signature detail. Reflective print uses glass-bead ink that returns headlight glare — a genuine safety feature on running and cycling gear, and increasingly expected by European buyers for night-visibility ranges. Silicone ink gives a durable, glossy, highly stretchable print that will not crack on compression fabric.

Flock lays short synthetic fibers over adhesive for a velvet-textured finish used on varsity and retro pieces. Glow-in-the-dark phosphorescent ink charges under light and holds a visible glow, popular on event and festival apparel. All four can be combined with a base print in a single design — ask for a strike-off if you want to see them layered.

Strengths

  • Differentiates a range instantly
  • Reflective adds real functional value
  • Silicone survives heavy stretch

Limitations

  • Higher cost per piece
  • Color range is restricted
  • Sampling strongly recommended first
 
Custom sportswear printing methods used by Axis Sportswear for team uniforms and activewear

How to choose the right printing method

Three questions settle it in almost every case. Work through them in order; fabric rules out more options than anything else, so start there.

100% polyester on a light base → sublimation. Cotton or high-cotton → screen print, DTG, water-based or discharge. Mixed catalogue, dark colours or nylon → DTF. This single answer usually eliminates half the list.

Under 50 → DTG, DTF or heat transfer, where there is no setup to amortise. Over 200 with four colours or fewer → screen printing wins clearly on unit cost. Full-kit team orders at any volume → sublimation.

Photographs and gradients need a digital method — sublimation, DTF or DTG. Flat vector logos in a few spot colours are ideal for screen print. Anything crossing a seam or running edge-to-edge must be sublimated before cut and sew.

Sublimation, by a clear margin. Because the dye bonds inside the polyester fibre rather than sitting on the surface, there is no ink layer that can crack, peel or wash away — the graphic lasts as long as the garment does. Among surface methods, screen printing and DTF both hold up well past 50 washes when cared for correctly.

DTG prints ink directly into the garment and needs cotton to absorb it properly, giving a very soft finish but limited fabric compatibility. DTF prints onto a film that is then heat-pressed on, so it bonds to almost any fabric including polyester, blends and dark colours. Choose DTG for soft cotton tees; choose DTF when your range mixes fabrics or uses performance synthetics.

Can you print on 100% polyester activewear?

 

What is your minimum order quantity for custom printing?
How long does production take from artwork approval?
Do you offer eco-friendly printing options?
Can you match my exact brand colours?
Can more than one printing method be combined on one garment?

Send us your artwork — we will recommend the method

Tell us the garment, the fabric and the quantity. You will get a printing recommendation, a mock-up and a quote, usually within 24 hours. Samples in 7–10 days, MOQs from 50 pieces, and free design support on every order.

Yes. Sublimation is the best option on light-coloured polyester and produces zero hand feel. For dark polyester, or where sublimation is not viable, DTF and screen printing with a poly-specific low-bleed ink both work well. DTG is not recommended on polyester — the ink does not absorb and colours come out muted.

 

Minimums start at 50 pieces per style for sublimation, screen printing and puff, and drop to 20–25 pieces for DTG, DTF and heat transfer. Colourways within a style can usually be split. If you are launching a first collection and need to stay under those numbers, contact us — we are often able to work something out.

A manufacturing partner, not just a print shop

Axis Sportswear has manufactured custom sportswear for over 15 years, supplying more than 500 brands across 40+ countries. Every printing method described on this page runs inside our own facility, alongside cut and sew, embroidery, dyeing and fabric washing — so one team owns your order from fabric to finished carton.

 
 

Low MOQ, real ones

Start at 50 pieces per style on most methods, and 20–25 on digital. No inflated minimums to make a job worth our time.

Samples in 7–10 days

You approve a physical garment before bulk. Strike-offs on specialty finishes so there are no surprises at delivery.

Free design support

In-house designers redraw, colour-separate and prepare production files at no cost — including full tech packs.

Method-agnostic advice

We recommend what suits your fabric and volume. If screen print beats DTF for your order, we will tell you so.

Repeat-order consistency

Screens, colour recipes and approved samples archived against your account, so reorder three matches order one.

Worldwide delivery

Regular shipments to the USA, UK, Canada, Australia and across the EU, with DDP available on request.

Send us your artwork — we will recommend the method

Tell us the garment, the fabric, and the quantity. You will get a printing recommendation, a mock-up, and a quote, usually within 24 hours.

Samples in 7–10 days, MOQs from 50 pieces, and free design support on every order.

 
Axis Assistant
✕